10 Reasons You Should Love Blogging
- By Ofri Baram
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- 17 Sep, 2015
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Blog posts are a great way to get recognized within your community and share your voice. Here are the top 10 reasons you should love writing blog posts.

For better or worse, anyone can write a blog post about anything they want. Everyone has a voice and the best voices will rise to the top.
The writer can show their personality:
In blog posts, the writer has more leeway to add in their voice and personality than other types of writing.
Blogs are a great form of mass communication:
You can help people, learn new things, entertain your audience—the possibilities are endless and amazing. Blogging opens up all of these to a very wide audience.
You can make money:
Get the right blog going and you can make a lot of money through advertising and sponsored posts.
It allows people to craft better thoughts:
Instead of reading haphazard, uneducated Facebook statuses, it’s much better to see people’s thought process in a well-written blog post.
You can establish a community:
Blogging allows you to connect with other individuals who share the same interests. Sharing ideas and opinions within your community helps establish yourself as a thought leader.
Good for SEO:
Keeping content on your site fresh and relevant, you can use your blog to boost the search engine ranking (SEO) of your site and your business.
It brings people back to your site:
If your blog is strong enough and updated regularly, people will come back looking for more and bring traffic back to your site as well.
It’s free:
It costs you a grand total of zero dollars to post to the blog, so if you have something to say, there’s nothing to stop you.
You can establish yourself as a thought leader:
A blog is a great place for your original thoughts, and it can be a wonderful way to show off your individuality. If people like your ideas, you can become a thought leader in your industry!
What else do you love about blogs? Let me know!

Newcastle’s leading independent jewellers, Whitakers is one of the longest standing jewellery stores in the Hunter. For over 110 years, the Whitakers legacy remains strong and continues to thrive as a niche market, specialising in bridal, custom design and fine jewellery.
John Whitaker, fourth generation jeweller, is dedicated to providing a personalised service for his customers, showcasing exquisite quality and craftsmanship. His enthusiasm for people and passion for the retail experience has become a standout in the family business. Today John’s vision, purpose and passion are what you could describe in diamond terms as flawless. “I fell in love with jewellery, and being a part of my clients special occasions and moments”, Whitaker said. “The excitement I get from my clients is infectious”. For John, the jewellery trade is a combination of the love stories people share, the relationships he forms and the beautiful pieces he creates.
Founded in 1903, John’s great grandfather, Reginald Wilfred Whitaker, established the family business in Muswellbrook and Maitland with his three sons. After many years and expansions to new locations, the business was passed onto John Whitaker Snr who later, in 1965, opened the family jewellers at the new Kotara Fair. “My father knew how to market jewellery, he was the only jeweller in town at that time”. Training as a salesperson in 1987, Whitaker soon realised his passion for the jewellery industry. With a strong focus on maintaining the Whitakers legacy, John was encouraged by his father to enhance his skills to ensure he had the latest and most highly regarded jewellery industry training worldwide. Completing his studies at the Gemological Institute of America in California - the number one diamond grading school in the world - John was soon qualified as an expert in his field.
After his father’s retirement in 2006, John and his wife Leonie opened their Darby Street store in Newcastle. To this day, John has designed rings for over 1000 couples, providing them with the ultimate Whitaker experience, where consumer education is still a hallmark. Whilst technology and online automaticity has challenged the solid Whitakers legacy, it has created an avenue for Whitakers to reframe the niche brand through embracing the new online market. We have re-positioned Whitakers, qualifying them as specialists, not only through John’s education, but his craftsmanship, skill and of course experience. With a fresh and contemporary approach, we embraced and engaged the new market with an online and social strategy and fast became the diamond standard of Newcastle.
Some say a diamond is forever, well it’s clear at Whitakers, it truly is.
An exciting opportunity now exists for an Account Manager to join our team of hard-working creative minds. The role is based in our office in the midst of The Junction.
Reporting to the Account Director, the new Account Manager must be ready to work across a range of briefs and projects, delivering the best results for our clients.
We're looking for an individual who will work seamlessly with our creative team, someone with a strategic mindset and a strong understanding of all aspects of the development of a brand. You'll be outgoing and self-motivated, with a strong eye for detail and the ability to build long-lasting relationships with our highly valued clients. It goes without saying that you'll also have copywriting experience and beyond amazing communication skills.
Our ideal candidate will have:
- Knowledge and demonstrated experience of all agency functional areas; including print/digital/onscreen and visual production, traditional media, planning/research, database management and project management
- Contribute to the agency's growth in terms of new business and partnerships
- Strong organisation skills with attention to detail, resilience and determination to achieve desired results for clients
- Exceptional presentation skills to effectively build long term relationships with key customers
- Excellent communication and people skills
- The ability to contribute to a positive and engaging work culture and environment
If you think you have what it takes to become a member of the Wild and Free Media family we look forward to hearing from you soon!